Sazerac Bar, a trendy boutique cocktail bar located in the heart of Northampton’s St. Giles Quarter, offered an eclectic yet sophisticated experience. To reflect its unique charm and diverse cocktail selection, I designed a menu that captures the essence of the drinks on offer.

From mojitos to martinis, the menu was crafted with art direction, playful iconography, and descriptive copy to entice and engage customers. The design maintained the cool, sophisticated atmosphere of the bar while showcasing the wide range of cocktails in an appealing and visually exciting way.

Contracted work